We have extensive hands-on experience of
building and managing multidisciplinary teams (either in Project/Program Manager
roles or as technical/commercial specialists) to achieve the best possible
output.
Products
to Market
We know the importance of getting out there,
understanding customer requirements and
responding to generating cash flow and profit.
Progenta
can support your commercialisation
needs for both short term tactical and longer term strategic
operations:
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Click here for Progenta
commercial support services:
 | Marketing strategy |
 | Sales planning and
pricing strategy |
 | Pilot studies |
 | User groups (beta
sites) |
 | International aspects |
 | Forecasting, Supply,
Service and Support planning |
 | Sales
force formation and training |
 | Appointing Distributors and Agents |
 | Test marketing |
 | Licensing |
 | Consortia formation
(early adopters, opinion formers) |
 | Product launch |
 | Promotional planning including
exhibitions, trade shows and conferences |
 | Client surveys |
 | Brand building |
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Business
Development
Progenta
works with entrepreneurs
and management teams to develop additional
capabilities around core technologies or attractive
new product and market opportunities.
We have
extensive hands-on experience of forming,
taking a part in and the management of multidisciplinary teams (either in
Project/Program Manger roles or as technical/commercial specialists) to achieve
the best possible output. We work
closely with Managers, Boards and
Investors to ensure that options are appropriately
reviewed and seek to achieve the right balance of planning and action in
the following areas:
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Click here for Business Development services:
 | Corporate business
development strategy |
 | Technology strategy
(and IP) |
 | Options review (from
SWOT type analysis) and research |
 | Opportunity
assessment (technical and business) |
 | Business
model (formation and advice) |
 | Financial
implications and return on investment |
 | Contract construction
and negotiation |
 | Licensing |
 | Business expansion |
 | International aspects
(diligence, strategy) |
 | Strategy review |
 | Risk review |
 | Funding
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 | Commercial planning |
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Commercialisation |
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Management support (Retained
advisor, interim and non-executive) |
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Scientific advisory
board (recruitment, management and participation) |
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